معرفی
Saša Pekeč is the Peterjohn-Richards Distinguished Professor of Business Administration in the Decision Sciences Area at Duke University's Fuqua School of Business. He serves as a board member and past president of the INFORMS Section on Auctions and Market Design, and is on editorial boards of multiple journals. His research focuses on decision-making in complex competitive environments, with expertise in market design, optimization, and mechanism design.
He has consulted for industries including finance, pharmaceuticals, retail, and technology. He sits on the Supervisory Board of Atlantic Grupa (SE Europe's leading FMCG company) and previously served on Croatia’s Council of Economic Advisors (2010-2015).
Research interests include auction mechanisms, platform economics, combinatorial optimization, and behavioral strategies in service platforms. Recent work explores topics like influencer advertising design, user conduct management, and revenue-sharing strategies for media platforms.
Teaching excellence is highlighted by multiple awards (2010, 2012, 2015) for courses like Data-Driven Decision Making and Digital Platforms in Duke's MBA programs.
Key contributions include theoretical advancements in mechanism design, network optimization, and interdisciplinary applications of operations research principles.
