Sara Shafiee

Sara Shafiee is a Senior Researcher at the Department of Civil and Mechanical Engineering, Technical University of Denmark (DTU). She specializes in product configuration systems, manufacturing engineering, and AI-driven innovation. Her work bridges technical systems with organizational agility, emphasizing sustainability and customer-centric design.

External Roles:

• Founder & CEO of DivERS (Jan 2021–)
• External Lecturer at Copenhagen Business School (2022–2024)
• Senior Business Consultant at Haldor Topsoe AS (2017–2019)

Research Focus: Her work addresses challenges in product configuration systems, generative AI applications, and sustainable construction. Key themes include:

• Optimal product design through recommendation systems
• Agile methodologies in knowledge-intensive development
• Environmental impact monitoring via configurators

Publications Trends (2023–2025): Recent work explores AI-driven manufacturing optimization, consumer-centric innovation strategies, and the integration of environmental monitoring into design systems. High-impact areas include generative AI applications (13K+ downloads) and modular construction configurators.

Awards:

• Agnes & Betzy Award (2025)
• Nordic Women in Tech Leadership Award (2022)
• Best Digital Startup (Venture Cup Denmark, 2021)
• Innovation Fund Denmark Role Model (2018)

Advising & Grants: Supervised PhD projects on recommendation systems and configurator design. Lead PI of the RECODE project (DFF Grant DKK 10M+, 2024–2027) focusing on deep learning for engineer-to-order systems.

Labs & Teams: Core member of DTU’s Design and Manufacturing Systems group, collaborating with industry partners like Haldor Topsoe and DivERS to develop scalable configurator solutions.