معرفی
Dr. Sara Erlichman is an Assistant Professor of Communication & Media at Methodist University, affiliated with the College of Arts, Humanities & Sciences. She specializes in media effects and strategic communications, integrating industry experience from her prior role as an Analyst at Ketchum into her teaching and student-led initiatives like The Agency, which provides hands-on communication and marketing training for students.
- Education: B.A. from Virginia Wesleyan University, M.S.J. from the University of Kansas, and Ph.D. in Mass Communications from Pennsylvania State University.
Her research focuses on how attachment to media figures influences audience behavior, presented at conferences such as AEJMC, NCA, ICA, and PCA. She recently contributed to Health Communication, exploring the role of personal and entertainment-based role models in motivating health goals.
Dr. Erlichman’s pedagogy emphasizes career-ready communication skills, teaching courses in media studies, research methods, sports communication, and strategic communications. Her work bridges academic theory with practical application through collaborations with local organizations.
While no specific scientific awards are listed, her active engagement in professional organizations and industry-aligned teaching underscores her contributions to communication education.
