معرفی
Dr. Saeed Najafi-Tavani is a Senior Lecturer in Marketing and PGR Mentor at the Sheffield University Management School, University of Sheffield. Previously, he held the position of Reader in B2B Marketing at Manchester Metropolitan University Business School. He holds a PhD in Supply Chain Management from the University of Liverpool, alongside an MBA and BSc.
His research focuses on buyer-supplier relationships, collaborative networks, and supply chain collaboration, particularly emphasizing external stakeholder involvement in product development and innovation. He has secured over £358,000 in Management KTP projects, including grants from Innovate UK for initiatives like P&A Limited (2022: £183k) and The Insights Family (2021: £175k).
Dr. Najafi-Tavani currently supervises doctoral researcher Shahab Hayeriesfehani and is open to new PhD candidates in B2B relationships and innovation. His work bridges academic research and industry collaboration, contributing to both scholarly journals and practical business solutions.
