Russell Lemken

Russell Lemken is an Assistant Professor in the Department of Marketing and Supply Chain Management at the College of Business, East Carolina University. He joined ECU in 2017 and brings extensive academic and industry experience in marketing and strategic management.

His research focuses on strategic management and the application of quantitative methods for business decision-making and performance measurement. He teaches courses in marketing strategy, marketing research and intelligence, digital marketing, services marketing, and quality management.

Dr. Lemken earned his PhD in Business and Technology from Iowa State University. Prior to his full-time academic career, he served as an adjunct or visiting professor at Louisiana Tech, Drake University, and the University of Washington – Tacoma.

With over 25 years of professional experience, he held executive positions in financial services at Northwestern Mutual Life, Principal Financial Group, and Russell Investments, providing him with deep practical insights into business operations and strategy.

He is actively engaged in teaching and research at ECU and contributes to the academic and professional development of business students through his industry-informed approach.