Roy Luebke

Roy Luebke is a Professor of Business at Savannah College of Art and Design (SCAD) since 2022. Prior to this, he held roles such as Engagement Leader at Genedge Alliance (2012–2022) and various product management and consulting positions in technology and healthcare sectors. He holds an M.B.A. from the University of Maryland, an M.Des. from Illinois Institute of Technology, and a B.B.A. from the University of Wisconsin-Eau Claire.

His professional experience spans product management, innovation strategy, and healthcare systems, with notable roles at companies like BNA Software, Optio Software, and WebMD. He maintains an active U.S. Department of Defense Secret Security Clearance since 2014.

Research interests include business strategy, technology innovation, and healthcare informatics, informed by his cross-industry experience in product development and design.