Prună Florentina Mihaela

Prună Florentina Mihaela serves as Associate Professor at the Romanian-American University (RAU) with 25+ years of academic experience, including significant administrative roles as Dean and Vice-Rector since 2011. She maintains dual affiliations through collaborative work at the University of Bucharest's Faculty of Journalism and Communication Sciences.

Her academic credentials include:

• Bachelor's degree in Sociology from the University of Bucharest's Faculty of Sociology, Psychology and Pedagogy
• PhD in Sociology (2006) specializing in Family Sociology

Dr. Prună's research integrates sociological theory with practical communication strategies across interconnected domains. Her primary focus on Family Sociology and Victimology extends into Organizational Psychosociology and Legal Sociology, while her Communication expertise spans Interpersonal, Organizational, and Political contexts. Current orientations emphasize Sociology of Education and AI-enhanced Public Relations Strategies, reflecting evolving applications in digital marketing and social media landscapes.

Professionally active in journalism for 25+ years and press management for 20+, she has directed 20+ cross-sector PR campaigns. As a member of both the Romanian Association of Sociologists and European Association of Sociologists, she contributes to academic discourse while maintaining professional engagement through nature trips, educational sciences development, and social media.