Piet PAUWELS

Piet PAUWELS is a Full Professor and Dean at the Faculty of Business Economics, Hasselt University. He leads research in Business-to-Business Marketing, International Management, Strategic Management, and Regional Economics.

• Research Focus: Governance of internationalization in family businesses, innovation policy mixes, and sustainable organizational strategies. Active in 11 projects (2013–2026), including IOF mandates and 'DOORBRAAKLENING' grant initiatives.
• Teaching: Coordinates courses such as 'Global Marketing', 'International Business', and supervises Master's theses in Data Science, Supply Chain Management, and Entrepreneurship.
• Leadership: Research Manager (2024), Strategic plan advisor for SALKturbo (2020–2021), and promoter for circular sustainability programs (2020).

Contact: Phone +3211268707 | Office A51, Building D, Campus Diepenbeek.