
معرفی
Peipei Pan is a Senior Lecturer in the Department of Accounting and Corporate Governance at Macquarie Business School, Macquarie University, where she contributes to the Centre for Corporate Sustainability and Environmental Finance. Her research integrates accounting principles with sustainability frameworks, focusing on ethical financial practices and cross-cultural business contexts.
Her primary research domains include International Financial Reporting Standards (IFRS) implementation in China, Corporate Social Responsibility (CSR) integration into financial systems, and the psychological foundations of ethical investment decisions. She examines how cultural factors like religiosity and language affect accounting judgments, utilizing experimental methodologies to analyze auditor behavior and investment choices in Chinese contexts.
Recent publications (2020-2025) demonstrate a clear trajectory toward interdisciplinary research connecting accounting ethics with religious studies and sustainability science. Key thematic clusters include Islamic finance principles influencing socially responsible investment, cross-linguistic consistency in ethical reporting, and the moderating role of social consciousness in financial decision-making.
Scientific recognition includes:
- One of the ten best published papers in Journal of Business Ethics over the last decade
Dr. Pan actively collaborates on major research initiatives including the Thomson Reuters Global Ownership Database project and China-focused business model innovation studies. Her international engagement encompasses workshops at Nagoya University and the International Management Conference, reflecting substantial contributions to global accounting scholarship through peer review and knowledge dissemination.



