Pavlos A. Vlachos

Pavlos A. Vlachos is an Associate Professor of Marketing at the ALBA Graduate Business School, The American College of Greece. He holds a PhD in Management Science & Technology from Athens University of Economics & Business and has served as Academic Director of the AMBA-accredited Alba MBA program. His teaching portfolio includes Research Methods, Strategic Marketing, Marketing Analytics, and Corporate Social Responsibility (CSR).

• Education:
  • PhD, Management Science & Technology (2003–2006), Athens University of Economics & Business
  • MBA (2000–2002), National Technical University of Athens
  • BSc, Management Science & Marketing (1996–2000), Athens University of Economics & Business
• Career:
  • Current tenure-track position at ALBA
  • Former sales representative for a major publishing house

His research focuses on organizational social evaluations, particularly stakeholder reactions to CSR and sustainability initiatives (employees, customers, investors). His work has appeared in Harvard Business Review, Human Relations, and Journal of Business Research. Key themes include CSR attribution theory, emotional attachment in consumer-retailer relationships, and non-linear effects in service quality models.

Recent publications examine mindfulness in corporate ethics, greenwashing dynamics, and data privacy's competitive implications. Articles often bridge theoretical frameworks (e.g., institutional logics, fairness heuristics) with practical CSR applications.

• Awards:
  • PriceWaterhouseCoopers scholarship for academic excellence
  • Best paper award, 16th European Conference of Information Systems
  • Unilever Research grant
• Media Mentions:
  • Op-eds in Kathimerini, Huffington Post, and Business Partners
  • Interviews on topics like CSR, data privacy, and polling ethics

He serves on the editorial board of the Journal of Business Research and has contributed to academic conferences including the Academy of Management and European Academy of Management. His methodological expertise spans structural equation modeling and non-linear effect detection in CSR research.