Nynke van der Laan

Dr. Nynke van der Laan is an Associate Professor at the Tilburg School of Humanities and Digital Sciences, Department of Communication and Cognition at Tilburg University. She leads the Academic Collaborative Center for Digital Health & Mental Wellbeing and holds multiple external advisory roles, including projects related to digital transparency initiatives and infectious disease control.

• Affiliations: Tilburg University, Academic Collaborative Center for Digital Health & Mental Wellbeing
• External Roles: Advisor for EFSA Effectiveness of Transparency initiatives, Sounding Board for Digital Health Policies, and expert in behavioral science during the COVID-19 pandemic.

Research Interests: Her work focuses on digital health interventions, behavioral science, and technology-driven solutions for health behavior change. Key areas include the design of personalized digital nudges, virtual reality applications for behavioral interventions, and addressing challenges in reproducibility in science. She also explores privacy considerations in health technology adoption.

Recent Publications: Her research spans topics like the effectiveness of digital nudges in online food choices, lessons from replication studies in the Netherlands, and innovative uses of virtual reality to simulate health consequences. Her work emphasizes ethical and practical implications of health technologies.

Awards & Grants: While no specific awards are listed, her involvement in funded projects like the DIGIQUITY4HEALTH initiative highlights her impactful contributions to digital health research. She has also contributed to policy-related projects for the Dutch Ministry of Health.