معرفی
Nina Mazar is a Professor of Marketing at Boston University's Questrom School of Business, where she leads research at the Platform Governance Research Lab. Her work bridges behavioral science, technology ethics, and policy, focusing on how environmental cues and AI interactions shape consumer decisions, ethical behavior, and social impact.
- Co-PI of National Science Foundation grant SaTC #2217770
- Co-founder of BEworks (now kyu collective)
- Former President of the Society for Judgment and Decision Making
Her research spans behavioral economics, digital ethics, and public policy, with recent work on truth warrants for misinformation mitigation and AI's societal implications. She has advised global institutions like the World Bank, OECD, and European Commission.
- William F. O'Dell Award (Journal of Marketing Research)
- 2023 Financial Times Responsible Business Education Award
- Recipient of multiple teaching and research accolades
Mazar's publications appear in top journals (PNAS, Management Science, Journal of Marketing) and her work has been featured in global media outlets (NYT, BBC, HBR). She previously directed the Behavioral Economics in Action center at Rotman and served as senior behavioral scientist at the World Bank.
