معرفی
Dr. Mohammad Galib serves as Assistant Professor of Marketing in the Department of Business Administration, College of Business at Tennessee State University. Previously, he held faculty positions at University of Maryland, Alliant International University, Colorado Technical University, National University, Florida Institute of Technology, and Virginia International University.
His educational background includes:
- Doctor of Business Administration, Grenoble Ecole de Management (France, 2020)
- Doctor of Business Administration, Alliant International University (USA, 2013)
- MBA in Business Computer Information Systems, St. Cloud State University (1997)
- Master of Commerce in Accounting, University of Dhaka (1994)
- Bachelor of Commerce (with Honors) in Accounting, University of Dhaka (1993)
Dr. Galib's research centers on consumer behavior and technology adoption, specifically examining motivational determinants of technology acceptance and user expectations. His work spans digital marketing analytics, mobile/social media marketing, and customer relationship management, employing empirical methodologies to investigate real-world consumer responses to innovative technologies. Recent publications demonstrate strong focus on comparative coupon effectiveness and cross-cultural mobile marketing adoption.
His publication record shows consistent output with 9 peer-reviewed articles between 2013-2023, including recent work in International Journal of Marketing and Advertising (2023) and International Journal of Electronic Commerce Studies (2023). Current research trajectories include Instagram advertising impact and customer engagement through user-generated content.
Professional contributions include service as full Editorial Review Board member for the Journal of Electronic Commerce in Organization and publication of an edited book chapter on customer relationship management.
With over two decades of pre-academic industry experience in US government and private corporations, Dr. Galib brings practical insights to his supervision of doctoral students (3 completed) and teaching of courses including Marketing Management, Digital/Social Media Marketing, and Consumer Behavior. His research demonstrates strong international collaboration patterns, particularly with scholars from Morocco and France.
