معرفی
Melih Can is an Assistant Professor at Alanya Alaaddin Keykubat University, Faculty of Engineering, Department of Industrial Engineering. His research focuses on Marketing, Numerical Analysis, and Multi-Criteria Decision Making, with applications in tourism, retail, and financial sectors.
- PhD in Business Administration (2024), Aydın Adnan Menderes University
- Master’s in Management Engineering (2018), Akdeniz University
- Bachelor’s in Business Administration (2011), Süleyman Demirel University
His work integrates advanced decision-making methodologies like Fuzzy AHP, ARAS, and EDAS with marketing strategies, particularly examining consumer behavior in automotive, online shopping, and tourism. Recent publications emphasize forecasting models, chatbot adoption, and sustainable supply chains.
Key trends in his research include cross-sectoral applications of multi-criteria decision analysis and the intersection of technology-driven marketing with traditional industrial engineering principles.
- Advised Engin Cakir (2024) on distributor evaluation
- Guided Gülın İdil Sönmeztürk Bolatan (2018) on TQM in accommodation
