Marta Jacob Escauriaza

Marta Jacob Escauriaza is a Full Professor of Applied Economics at the Universitat de les Illes Balears' Faculty of Economics and Business since 2009, with extensive experience in international economics and tourism research. Her academic career includes previous positions as Full-time Associate Professor at the University of Las Palmas de Gran Canaria (1991-2000), Part-time Associate Professor at UIB (2000-2002), Contract Researcher at IMEDEA (CSIC-UIB) (2000-2001), and Full Professor at UIB's University School (2002-2009).

Education:

• MA in Econometrics, University of Essex, England (1993)
• PhD in Economics and Business Administration, University of Las Palmas de Gran Canaria (1996)

Her research focuses on international economics with specialization in agricultural economics, tourism competitiveness and innovation, hotel sector pricing strategies, and circular economy applications in tourism. She has developed significant expertise in analyzing tourism economics through both theoretical frameworks and practical policy applications, with particular emphasis on sustainable development models for Mediterranean tourism destinations.

Her publication record spans high-impact journals including Annals of Tourism Research, Journal of Agricultural Economics, Tourism Management, and Sustainability, demonstrating consistent contributions to tourism economics and agricultural policy analysis over the past two decades. Recent work shows increasing focus on circular economy integration within tourism sectors and innovation-driven competitiveness models.

Scientific Recognition:

• Member of Los 100 de Cotec (prestigious innovation leadership network)
• Co-editor of Innovation and Tourism book series (Cognizant Communication Corporation)
• Co-author of Encyclopedia of Tourism (2nd edition, Springer, 2015)

Professor Jacob Escauriaza has supervised numerous Final Degree Projects in Economics and Business Administration programs while maintaining active research funding through diverse channels. She has participated in CYCIT projects, EU Framework Programme initiatives (including VI Framework Programme), INTERREG cross-border cooperation projects, and consultancies for the Chilean government, Balearic Islands government, Cotec Foundation, and European Commission (across DG Regional Policy, DG Competition, and DG Employment). As principal investigator for the GEDETUR (Demographic, Economic and Tourism Studies) research group, she leads interdisciplinary work connecting economic theory with tourism sector applications.

Current Research Infrastructure:

• Principal Investigator, GEDETUR (Consolidated R&D Group)
• Member, Business R&D Commission (Cotec Foundation)
• Member, R&D Governance Commission (Cotec Foundation)