معرفی
Mark McKenna is an Associate Professor at Staffordshire University, specializing in the interdisciplinary analysis of film and media industries. His research integrates aesthetic, economic, social, and technological perspectives, focusing on power structures shaping global media, including censorship, marketing, and labor dynamics.
- PhD in 'Rethinking the Video Nasties' (University of Sunderland)
- BA (Hons) in Electronic Media Design (University of Sunderland)
His work explores media regulation, distribution of controversial content, stardom economics, and social media self-performance. Recent projects analyze film distribution, extreme media celebration, and the promotional role of celebrity.
McKenna co-edits the Horror Franchise Cinema series and is authoring Big Wednesday: Genre, Myth & Trauma for Routledge. His publications span books and chapters addressing video nasties, snuff media, and horror franchises.
- Director of the Centre for Research in Digital Entertainment and Media Industries (DEMI)
- Former director of award-winning companies focusing on widening participation in education
- Member of BAFTSS and SCMS; advisory board for Intellect Journal of Class & Culture
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