Marit de Vries

Marit de Vries is a Senior Lecturer in Revenue Management at the Hotel Management School Leeuwarden, part of NHL Stenden. Since 2016, she has contributed to research in hospitality and revenue management, focusing on topics such as Online Travel Agencies' influence on customer choices, information bubbles, and the integration of technology and innovation into revenue management practices. Her work also explores the application of Virtual Reality in hospitality education, forming the basis for upcoming articles and a chapter in the book *Future of Hotels*.

Her research bridges theoretical and practical aspects of modern hospitality challenges, emphasizing how emerging technologies reshape industry strategies and educational methodologies. While no specific awards are noted, her contributions to academic literature reflect active engagement in advancing these fields.