Femke Vrenegoor

Femke Vrenegoor is a Lecturer at the NHL Stenden Hotel Management School in Leeuwarden, Netherlands. She specializes in teaching and researching sustainability within hospitality and tourism sectors. Her work focuses on understanding and promoting sustainable behavior among SME tourism entrepreneurs and stakeholders. She holds a PhD from the University of Groningen (2023), where her research examined how the 'relative strength' of entrepreneurs influences their adoption of sustainable practices in organizations.

Education: Completed her PhD in 2023 at the University of Groningen, with prior degrees including an M.A. in a relevant field. Professional Background: Active in academia since joining NHL Stenden, where she also supervises graduation research and contributes to the Research Group Sustainability in Hospitality and Tourism.

Research Interests:

• Antecedents to sustainable behavior in SME tourism enterprises
• Behavioral interventions for fostering sustainability
• Collaborative approaches with industry partners and students

Labs/Teams: Member of the Research Group Sustainability in Hospitality and Tourism, focusing on interdisciplinary solutions for sustainable tourism practices.