Marc Genes Portaspana

Marc Genes Portaspana serves as an Adjunct Associate Professor at the Faculty of Tourism, University of Girona, a position held since 2019. His academic foundation includes Tourism Diplomat and Master's degrees in Tourism Management and Planning from the University of Girona, complemented by Business Sciences Diplomat and Bachelor's qualifications in Business Administration from the Open University of Catalonia (UOC). He is currently pursuing doctoral studies at the University of Girona.

Education:

• Tourism Diplomat, University of Girona
• Master in Tourism Management and Planning, University of Girona
• Business Sciences Diplomat, Open University of Catalonia
• Bachelor in Business Administration, Open University of Catalonia

Research Focus: Genes Portaspana's scholarly work centers on Tourism Management, Sustainable Tourism, Tourism Quality, Accessibility in Tourism, Tourism Communication, and Tourism Observatory. His research integrates practical destination development through quality standards, accessibility frameworks, sustainable practices, and data-driven communication strategies to enhance regional tourism competitiveness and visitor experiences.

Professional Leadership: As Tourism Area Coordinator for the Baix Emporda County Council, he directs a multidisciplinary team developing value-added projects across tourism quality, accessibility, sustainability, and observatory systems. His public-sector role involves direct collaboration with municipalities, tourism offices, and private stakeholders in destination management.

Operational Teams: He leads specialized units at the Baix Emporda County Council focused on implementing tourism innovation projects, including accessibility certification programs, sustainability metrics development, and tourism intelligence systems for destination management.