معرفی
Manini Madia is an Adjunct Assistant Professor at the Leonard N. Stern School of Business, New York University, where she has been teaching since 2017. Her expertise lies in retail management, consumer behavior, and data-driven marketing strategies.
- B.S. in Psychology and Economics, Northwestern University
- M.B.A. in Marketing, Wharton School, University of Pennsylvania
Her research and professional interests focus on consumer and shopper behavior, retail strategy, brand marketing, and the application of big data in retail and CPG industries. She has extensive industry experience from leadership roles at MasterCard Advisors, L’Oréal, Estee Lauder, Kraft, PwC, and Kantar Retail, where she specialized in leveraging point-of-sale, panel, and loyalty card data for strategic decision-making.
Although no formal publications are listed in the provided text, her insights have been featured in media discussions, particularly on innovation challenges in consumer product categories such as air mattresses, highlighting her analytical perspective on market dynamics and consumer perception.
She has not been mentioned as receiving any scientific awards or honors in the provided material.
Manini Madia advises on retail and marketing strategy and has taught courses in Retail Management & Merchandising. There is no mention of grants, labs, or research teams in the provided information.
