MARIA DEL ROCIO RODRIGUEZ DAPONTE

MARIA DEL ROCIO RODRIGUEZ DAPONTE is a full-time Lecturer at the University of Vigo, affiliated with the School of Commerce and the Business Organization and Marketing department. She contributes to the research group OE7 - Knowledge Organization in the field of Marketing and Market Research.

Educational Background:

• PhD in Marketing (2003), University of Vigo

Research Focus:

• Marketing and Market Research
• Family business dynamics
• Internationalization processes
• Knowledge organization strategies

Collaboration: Actively involved with the OE7 research group, exploring interdisciplinary connections between marketing and knowledge management.