معرفی
Luis Justino serves as a Visiting Professor at ISCTE - Lisbon University Institute's School of Management, where he has been teaching since 1995. His academic appointments include coordinating multiple postgraduate programs and teaching various courses across Bachelor's, Master's, and postgraduate levels in Commercial Management, Sales Management, and Marketing disciplines.
- Bachelor's degree in Business Organization and Management from ISCTE-IUL (1994)
- Master's degree in Management from ISCTE-IUL (2010)
Professor Justino specializes in commercial strategy and sales management with particular expertise in Sales Force Management, Negotiation techniques, and Personal Marketing. His teaching portfolio demonstrates consistent focus on practical business applications, especially in Sales Team Animation and Customer-Centric approaches. While maintaining his academic position, he simultaneously manages significant business interests across multiple countries.
His academic guidance includes supervising three Master's dissertations (two currently in progress) and ten completed Master's final projects covering diverse business topics from airline industry sales to optical retail marketing strategies in international markets.
Professor Justino has held several academic management positions including Coordinator of the Postgraduate Course in Commercial Management (2017) and Director of Sales Management programs (2010-2013).
Alongside his academic career, he maintains an extensive business portfolio with leadership roles at multiple companies including PROOPTICA SA (since 1993), PROOPTICA IBERIA (since 2016), and DEVELOP GROW (since 2018), demonstrating his practical application of business management principles across Portugal, Spain, Morocco, Brazil and Angola.
