Lars Fend

Lars Fend is a Professor at the THI Business School, Ingolstadt University of Applied Sciences, since 2006, where he also served as Head of the Program International Retail Management from 2008 to 2010. His career includes leadership roles at a&o iTec (Director of Sales & Marketing), Siemens AG (management consultant), and research group leadership at LMU Munich.

His educational background comprises:

• Doctor of Economics (Dr. oec. publ.) from LMU Munich with dissertation "Far-reaching change processes in retail companies"
• Master of Science in Applied Positive Psychology from the University of East London
• Diplom-Kaufmann (Master's equivalent) in Business Management from University of Cologne and Dublin City University, specializing in retail, distribution, and business psychology

Professor Fend's research integrates International Retail Management, Marketing, and Quantitative Methods with Positive Psychology, demonstrated through industry projects for Bayer, Daimler, Siemens, Aldi, and Tesco. His collaborative work on "Positive work institutions, humour and subjective well-being" presented at the 2009 World Congress on Positive Psychology highlights interdisciplinary applications.

No scientific awards are documented in the provided text.

While specific advisees and grant details are unlisted, his extensive industry partnerships with corporations like Munich Re and European Patent Office reflect significant applied research impact and practical business relevance.