Larissa van der Knaap

Larissa van der Knaap serves as a Researcher at the Business Innovation Knowledge Center within Rotterdam University of Applied Sciences' Business School. With extensive experience transitioning from student to researcher at the institution, she focuses on sustainable development and biodiversity restoration through interdisciplinary research projects.

Her educational background includes a degree in Creative Marketing & Sales from Rotterdam University of Applied Sciences, where she discovered her passion for sustainable transitions during her graduation research with the 'Sustainable Together' program team. She is currently advancing her expertise through a Master's degree in Climate Psychology and Behavior (MSc), investigating biodiversity enhancement on business parks through behavioral interventions.

• Sustainable business model transitions
• Behavioral change for ecological restoration
• Circular economy implementation
• Meaningful entrepreneurship frameworks
• Green office initiatives and campus sustainability

Her research portfolio demonstrates a consistent focus on practical applications of sustainability theory, particularly examining how behavioral psychology can drive ecological restoration in business contexts. The single verified publication shows her specialization in understanding complex motivational factors behind entrepreneurial decisions regarding business continuity and sustainability integration.

Larissa actively contributes to multiple collaborative research initiatives addressing contemporary business challenges. Her work exemplifies the university's commitment to practice-oriented research that bridges academic theory with real-world implementation.

As a connector and facilitator, she has established herself within the Business Innovation Knowledge Center through projects including 'From Profit to Impact,' 'Skills4Skills,' 'Successfully Quitting,' 'Servitization,' and 'Digging2Serve,' working with diverse stakeholders from accounting organizations to labor unions and municipal governments.