معرفی
Kirsi Snellman is a Postdoctoral Researcher at Aalto University's Department of Management Studies. Her research focuses on the intersection of emotions, entrepreneurship, and sustainability. She explores how affective experiences influence angel investor decision-making, the ethical dimensions of strategic sustainability choices, and the societal implications of sustainability transitions. Snellman has contributed to interdisciplinary studies on SME performance challenges under sustainability pressures and the role of emotional capital in digital industries like online music.
Her work bridges behavioral economics with strategic management, emphasizing the psychological and ethical aspects of business decisions. Key areas include venture creation dynamics, investor psychology, and the disruptive impact of digital technologies on media and journalism. Snellman's publications span academic journals like Technological Forecasting & Social Change and white papers addressing societal sustainability challenges. She collaborates with global scholars such as Henri Hakala and Sanne Bor on transformative management practices for sustainability.
Snellman's research portfolio reflects a commitment to understanding human factors in complex organizational contexts, from entrepreneurial ecosystems to policy-driven societal transitions. Her recent work highlights the 'dark side' of sustainability initiatives for small businesses and proposes frameworks for supererogatory management to achieve desirable futures.

