معرفی
Dr. Kashmala Latif is an Assistant Professor of Management at the Shannon School of Business, Cape Breton University. Her academic background includes a Ph.D. in Management Sciences (OB & HRM) from the University of Science and Technology of China (USTC), a Master's in Management from Peking University, an MBA from The Islamia University of Bahawalpur, Pakistan, and a Postgraduate Certificate in HRM from Humber College, Canada.
- Research Focus: Organizational Behavior, Human Resource Management, Tourism Economics, and Social Media Impact
- Notable Publications: Journal of Knowledge Management, Telematics and Informatics, Annals of Tourism Research, Sage Open
- Conference Participation: Presented at the 81st Academy of Management Proceedings
Her work explores intersections between employee creativity, social comparison dynamics, and knowledge management. Recent studies analyze tourism-FDI relationships, carbon leakage in climate policy, and digital behavior's impact on consumer decisions. Publications span interdisciplinary domains including environmental economics and cultural studies.
Dr. Latif's methodological approaches include ARDL modeling for energy analysis and social identity frameworks in cross-cultural research. She contributes to academic discourse through rigorous theoretical and empirical investigations across multiple domains.




