Juan Carlos Real Fernandez

Juan Carlos Real Fernandez is a Professor at the Faculty of Business Sciences of the Universidad Pablo de Olavide in Seville, Spain. He holds the academic rank of University Professor since July 2024 and has been actively involved in academic leadership roles, including Director of the Grado en Administración y Dirección de Empresas (2015–2019) and Director of the Máster Universitario en Dirección de Negocios Internacionales (2008–2012).

His teaching focuses on Operations Management, Technology Management, and Business Economics, covering undergraduate and postgraduate programs such as the Master's in Business Management and International Business. He also coordinates courses like 'Development of Skills for the Final Degree Project' for double-degree programs.

Research interests center on Supply Chain Sustainability, Lean and Green Strategies, Knowledge Management, and Organizational Learning. His work emphasizes sustainable value creation through big data, circular economy practices, and resilient supply chain management. Key contributions include studies on environmental benefits of lean practices in aerospace, mediating roles of organizational capabilities, and innovation drivers linked to HR practices.

He has led or participated in 20+ R&D projects, including the FEDER-funded 'Green Supply Chain Management for Environmental Performance' (2020–2022) and the state-level ECO2016-78493-R project on supply chain synergies. He has published over 30 peer-reviewed articles and contributed to books like Decisiones Estratégicas de la Dirección de la Producción y Operaciones (2024).

Academic service includes roles as Quality Manager for the International Business Management Master's program (2012–2013) and leadership in quality assessment initiatives at the University of Seville (1996–1998). His work bridges academia and industry through collaborations with institutions like the Andalusian Institute of Technology (IAT) and the Provincial Council of Seville.