معرفی
Joyce Khuu is a Senior Lecturer at Curtin University, affiliated with the School of Accounting, Economics and Finance within the Faculty of Business and Law. She currently serves as the Academic Discipline Lead for the Finance Discipline. Her research focuses on behavioral finance, asset pricing, sentiment analysis, and derivatives, particularly examining how emotional tones in financial news, social media, and investor commentary influence investment decisions.
Dr. Khuu has held leadership roles in academic administration, including Director of Learning and Teaching and Course Lead for undergraduate and postgraduate finance programs. Her work bridges theoretical finance with practical applications, such as exploring retirement savings behavior and cross-lingual sentiment metrics in financial markets.
Her publications span behavioral finance, asset pricing, and innovative visualization techniques for financial data. Key themes in her research include investor sentiment proxies, the impact of melancholia on stock returns, and the use of virtual reality for financial data storytelling.

