Joanie Straub

Joanie Straub serves as Director of Planning and Communications and Adjunct Instructor at the Missouri School of Journalism, University of Missouri. She spearheads the School's overarching storytelling strategy, advises the dean as a leadership team member, and drives strategic planning initiatives to navigate journalism's evolution while elevating institutional reputation through the Missouri Method's excellence.

Education:

• BJ in Journalism, University of Missouri (1994)
• BS in History, University of Missouri (1994)
• MA in Communications, Colorado State University (2001)

Straub's expertise centers on strategic communications and public engagement, emphasizing collaborative storytelling that bridges institutional vision with audience needs. Her work integrates content strategy, brand management, and educational outreach to foster clarity and connection in rapidly shifting media landscapes, with deep roots in journalism education and conservation communications.

Scientific Awards:

• Missouri’s Conservation Communicator of the Year (2013)

As an educator, Straub instructs J1400 to develop students' writing and messaging skills for modern media careers. Her leadership spans strategic planning committees and cross-institutional projects that advance recruitment, alumni relations, and mission-driven communications across the University of Missouri system.

Straub leads a dedicated communications team managing the School's content strategy, high-profile events, and interdepartmental collaborations, ensuring consistent representation of the Missouri Method through digital platforms, publications, and stakeholder engagement initiatives.