معرفی
Joan P. Ball, Ph.D., is a Professor of Marketing at the Peter J. Tobin College of Business, St. John’s University, and founder of the WOMB Service Design Lab. Her research focuses on service design, transitional learning, and navigating systemic change through curiosity-driven inquiry and experiential learning. She holds a Ph.D. in International Business Management (International School of Management), an M.S. in Organizational Leadership (Nyack College), and a B.A. in Economics (SUNY Albany).
Her work bridges academia and practice, addressing how individuals and organizations adapt to disruption. Key areas include customer delight theory, liminality in transitions, and human-centered design applications. Notable achievements include a finalist award for her 2022 book Stop, Ask, Explore and recognition for the WOMB Lab’s contributions to responsible innovation.
- Educations:
- PhD, International Business Management, International School of Management
- MS, Organizational Leadership, Nyack College
- BA, Economics, State University of New York at Albany
Research emphasizes service design methodologies, resilience in consumer behavior, and creativity in organizational change. She collaborates with firms like Capital One and Verizon to design transition strategies. Teaching spans courses in service design, consumer behavior, and marketing principles.
Awards & Recognition:
- 2023 American Book Fest Best Book Award Finalist (Business: Career category)
- AIM2Flourish recognition for WOMB Lab’s social impact projects
Her applied work integrates learning design and transition support, advocating for human well-being in service systems. Current projects explore liminal spaces in organizational transformation and scalable resilience frameworks.
