معرفی
Jessika Weber is a researcher at Bournemouth University's Faculty of Management, specializing in tourism marketing and digital technology applications. She has contributed to academic discourse through publications in augmented reality tourism experiences and electronic game-based marketing.
Educational Background:
- PhD Thesis (2016): Designing engaging experiences with location-based augmented reality games for urban tourism environments, Bournemouth University.
Research Focus:Jessika's work bridges urban tourism environments with innovative location-based augmented reality games, creating immersive visitor experiences. Her research explores digital engagement strategies, game design principles, and technological mediation in tourism contexts.
Publication Trends:Her academic output centers on tourism marketing, interactive technology, and urban tourism. Key themes include digital game integration, augmented reality applications, and visitor engagement optimization in metropolitan settings.
