Jeongho Oh

Jeongho Oh is Professor in the Department of Media and Communication at Sejong University (South Korea), a position he has held since March 2004. His scholarship focuses on the intersection of economics, policy, and media industries, with particular emphasis on how regulation, competition, and trade shape media performance.

Education

• Ph.D., Northwestern University (2000)
• M.A., Michigan State University (1997)
• M.A., M.S., Michigan State University (1994)
• B.A., Seoul National University (1990)

Research Interests

Professor Oh’s research program spans five primary areas:

• Media Economics – examining market structures, profitability, and pricing in broadcasting and film.
• Media Policies and Regulations – analyzing the impact of ownership rules, competition policy, and content regulation.
• Research Methodology – developing quantitative models for media industry analysis.
• Behaviors of Media Users – investigating audience choice, demand elasticity, and usage patterns.
• Distortion of the Press – studying biases arising from ownership concentration and regulatory capture.

Publication Trends

His 2001 article in Journal of Media Economics exemplifies his analytical approach, combining econometric modeling with policy analysis to study international film trade and cultural self-sufficiency. The work integrates least-squares regression and dummy-variable techniques to quantify trade flows, reflecting his broader commitment to rigorous empirical methods in media scholarship.

Metrics & Recognition

With an h-index of 56 and 56 Scopus citations, Professor Oh’s work is well-cited, indicating sustained influence in the field. No specific awards are listed in the provided text.

Advising & Grants

No details about current or former students, research grants, or funded projects were provided.

Laboratory & Teams

No laboratory or research group information is available in the supplied materials.