معرفی
Jed Bernstein is an Adjunct Associate Professor at the Leonard N. Stern School of Business, New York University, where he has been teaching since 2017. He brings over two decades of leadership experience in theatrical production, arts administration, and marketing to his academic role.
His educational background includes:
- Master of Business Administration, Yale School of Management
- Bachelor of Arts in Psychology, University of Pennsylvania
Bernstein's research and teaching interests center on the intersection of business and the arts. His expertise spans arts management, marketing strategy, advertising, and cultural leadership. With a career deeply rooted in Broadway and nonprofit arts institutions, he emphasizes real-world applications in arts programming, audience engagement, and digital innovation.
He has played pivotal roles in major arts initiatives, including leading Lincoln Center’s digital expansion and community outreach programs, renaming David Geffen Hall, and launching a $500M+ capital campaign. His work reflects a strong commitment to enhancing public access to the performing arts.
Notable honors include:
- Tony Award – recognizing excellence in Broadway theatre production
Bernstein has advised and lectured at top institutions such as Yale School of Management, Yale School of Drama, Columbia Business School, and NYU. While no formal advisees are listed, his influence extends through executive education and industry mentorship. He has not received traditional academic research grants but has generated over $150 million in corporate sponsorships during his tenure at The Broadway League. His career bridges the gap between commercial marketing and cultural enrichment, making him a unique voice in business education.
He has been instrumental in revitalizing historic venues like the Bucks County Playhouse and shaping national programs such as Kids’ Night on Broadway. His legacy combines strategic vision with a passion for making the arts accessible to broader audiences.
