Jana Werg

Prof. Jana Werg is a Professor of Applied Psychology with a focus on Environmental Psychology at DHGS-Hochschule since 2024. Her work emphasizes integrating socioeconomic and psychological factors to understand sustainable behaviors in nutrition, consumption, mobility, and housing. She holds a doctorate from Humboldt University in Berlin, analyzing climate adaptation at individual and community levels.

Her professional experience includes global research projects on sustainability and change management, teaching in the Master’s program at the Hochschule für Nachhaltige Entwicklung Eberswalde, and leadership roles at e-fect eG and the Institute of Electronic Business. Key research themes include climate adaptation motivation, sustainable consumption activation, and municipal disaster preparedness.

Recent publications address process competence in organizational transformation, youth-driven sustainable consumption strategies, and communication frameworks for heavy rain resilience. Her work bridges academic research with practical applications in corporate, NGO, and municipal settings.

Prof. Werg advocates for interdisciplinary collaboration, emphasizing the interplay between behavioral psychology and systemic sustainability solutions. She has contributed to policy design for climate adaptation at both municipal and individual levels, particularly focusing on extreme weather preparedness.