Isabel Sequeira

Isabel Sequeira holds a degree in Organizational and Business Management and a Master's in Marketing from ISCTE-IUL. She serves as a Guest Assistant at ISCTE-IUL's 4GPeople and is a consultant/trainer in marketing, communication, and business, with extensive experience across organizations like Infortec, Tracy Intl, and Active Principle. Her career spans teaching and business collaboration since 1992.

• Education:
  • Bachelor's in Organizational and Business Management
  • Master's in Marketing

Her research interests focus on marketing strategies, communication frameworks, and business innovation. She previously directed the Portuguese Association of Marketing Professionals (1996-2000) and collaborates with ISCTE Business School through training and consulting initiatives.