معرفی
Ikechi Okoronkwo is an Adjunct Professor of Marketing at Fordham University’s Gabelli School of Business and a global executive director for advanced analytics at Mindshare. His work focuses on leveraging data, applied AI, and predictive analytics to drive client strategies. He holds an M.B.A. from Pace University’s Lubin School of Business and a B.A. in International Business from Manhattanville College.
- Education: M.B.A. (Pace University), B.A. (Manhattanville College)
Okoronkwo is recognized for pioneering Mindshare’s analytics platform, Synapse, earning him Adweek’s Media All-Star (2020) and Business Insider’s 2023 accolade for AI leadership. His research interests span marketing analytics, generative AI applications, and data-driven decision-making in business. He also serves on the Media Rating Council’s board and is a Forbes Technology Council member.
Teaching focuses include marketing analytics at Fordham and Pace, alongside organizing case competitions to foster experiential learning for future professionals.
