معرفی
Professor Iain Davies is a leading academic in Sustainability & Marketing at the University of Strathclyde, serving as Director of Research (Marketing). He holds a PhD in Business Ethics from the University of Nottingham and has held roles at Cranfield School of Management and the University of Bath. His expertise spans Sustainable Market-Making, B2B Marketing, and Ethical Consumption.
Education: PhD in Business Ethics (University of Nottingham, 2005), BSc in Economics, Accounting & Management (Cardiff University, 2000).
Research focuses on sustainability in fashion, food markets, and B2B networks. His work addresses food waste reduction, social media integration in supply chains, and ethical luxury markets. Key themes include consumer behavior, market dynamics, and organizational identity.
Recent articles highlight omni-channel retailing resilience, hospitality food waste messaging, and sustainable fashion communication strategies. His research has been recognized with awards including the 2020 Most Downloaded Paper Award (Journal of Small Business Management).
- Awards: Most Downloaded Paper (2020), Outstanding Contribution (2018), and academic recognition for impactful publications.
- Professional Roles: External examiner at the University of Manchester, Visiting Professor at Aalto University, and advisor for sustainability initiatives.
- Grants & Projects: Leads research on omni-channel supply chains, social entrepreneurship, and B2B sales strategies funded by the Economic & Social Research Council and Swiss National Science Foundation.
He advises on sustainable practices across industries, emphasizing ethical frameworks and market innovation. His work bridges academic research with real-world applications in fair trade, social enterprise, and environmental stewardship.
