Hoda Hamouda

Hoda Hamouda is a UX Designer and Instructor at Emily Carr University of Art + Design's Faculty of Design and Dynamic Media. She currently serves as Lead UX Designer of MyPDx at Molecular You and Director of UX Design at EVNC in Vancouver, British Columbia, Canada. Her professional practice spans healthcare, education, and media sectors with clients including Goethe Institut, Orange France Telecom, AUC, and Deutsche Universität im Kairo.

Her educational background includes a Master of Applied Arts in Design from Emily Carr University (2012-2014) and a Bachelor of Applied Sciences and Arts in Multimedia and Communication Design from Deutsche Universität In Kairo (2006-2011). She also completed a Diplome Universitaire de Management at University of Poitiers (2005-2006).

Hoda's research interests center around user-centered design methodologies with specific focus on citizen media visualization, political design, and democratic media platforms. Her work explores the intersection of technology, media, and social impact, particularly examining how digital platforms can embody contextual specificity of citizen media content with political and historical significance. She employs participatory design approaches and mixed methods throughout iterative design processes to create intuitive user experiences.

Her design portfolio demonstrates consistent exploration of how media can reconstruct relationships between content and temporal, spatial, and circumstantial dimensions of occurrences from multiple witness perspectives. The work shows progression from early corporate identity projects to sophisticated platforms addressing social needs, healthcare accessibility, and community engagement.

• ACM CHI - Student Design Competition

Hoda has advised students through her teaching role at Emily Carr University, focusing on design principles and practical application. Her industry experience spans healthcare technology (Molecular You), educational platforms, and social impact projects. She has worked with diverse clients across multiple countries, bringing international perspective to her teaching practice. Her technical expertise includes Adobe Creative Suite, prototyping tools, and user research methodologies.

Her design practice operates at the intersection of academic research and professional application, with projects often serving as case studies for her teaching. She maintains active industry connections through her work with EVNC and Molecular You, ensuring her instruction remains grounded in current design practices and industry demands.