Hannes Petrowsky

Dr. Hannes Petrowsky is a Senior Research Associate at the Chair of Business Psychology, Social Psychology & Experimental Methods at Leuphana University of Lüneburg. He earned his M.Sc. in Management & Marketing (2017-2019) and completed his Ph.D. on first-offer effects in negotiations (2020-2023).

• Academic Affiliation: Institute for Management & Organization (IMO)
• Location: Universitätsallee 1, C6.419, Lüneburg
• Contact: hannes.petrowsky@leuphana.de | +49.4131.677-1437

His research spans negotiation psychology, consumer behavior, and the impact of digital technologies (e.g., big data, machine learning, AI, VR). He investigates anchoring effects, price-ending strategies, and socially innovative transformations through inclusive working environments.

• Key Trends in Recent Publications:
  • Analysis of concession patterns in negotiations using behavioral economics principles
  • Development of immersive VR frameworks for skill acquisition
  • Behavioral science-driven interventions for climate change mitigation
  • Meta-analyses of negotiation dynamics across 25-26 million real-world transactions
  • Exploration of technology adoption in public health contexts

Dr. Petrowsky contributes to projects like the Digital Transformation Lab and MEHRCE (circular economy initiatives). His work bridges experimental psychology with digital innovation and sustainable entrepreneurship.