معرفی
Guy Golan, Ph.D., is an Associate Professor in the Department of Strategic Communication at Texas Christian University's Bob Schieffer College of Communication. His expertise spans social media, media literacy, and influencer relations, with a focus on digital communication strategies and public relations.
- Education: Ph.D. from University of Florida, M.A. from New York University, B.A. from University of Florida
Dr. Golan's research investigates the impact of social media influencers, digital advertising dynamics, and media literacy in the age of instant information sharing. His work examines nano-influencers in cause communities, influencer relations frameworks, and brand-consumer interactions on platforms like Twitter.
His recent publications include studies on influencer marketing efficacy (2024), Instagram influencer networks (2023), and native advertising disclosure mechanisms (2020). These works span communication, marketing, and religious digital outreach domains.
Dr. Golan teaches courses in research methodology, social media strategy, and campaign development. While no awards or student advisement details appear in the provided texts, his scholarship continues to shape understanding of digital communication practices.
