معرفی
Giorgio Lazzaro serves as a Research Fellow at SDA Bocconi School of Management, Bocconi University, Milan, specializing in sales and marketing applications across diverse industries. His academic foundation includes a Degree in Business Economics from the University of Palermo (1985) and a Master in Business Administration from SDA Bocconi.
Educational background:
- Degree in Business Economics, University of Palermo, 1985
- Master in Business Administration, SDA Bocconi, Milano
His research spans critical domains including:
- Sales and marketing strategy
- Personal selling techniques
- Sales force management
- Real estate portfolio administration
- Operational management in food/tourism sectors
Scholarly output centers on sector-specific marketing applications, exemplified by his 1993 work analyzing agricultural enterprise management within European regulatory frameworks. This reflects a consistent focus on translating theoretical marketing principles into practical industry solutions across specialized economic segments.
Professional activities regarding student mentorship, grant funding, and laboratory leadership are not documented in available sources.
