Eusebio Alvaro

Eusebio Alvaro is a Research Professor in the Division of Behavioral & Organizational Sciences at Claremont Graduate University (CGU), directing the Arizona office of the Institute of Organizational and Program Evaluation Research. He holds a PhD in Communication (specializing in social influence) and an MPH in Health Education & Promotion from the University of Arizona.

His research focuses on social influence processes, health promotion, and disease prevention. Key areas include biased message processing, resistance to persuasion, and the application of health communication strategies in medicine. He has led projects evaluating mass media and community outreach for organ donation promotion, particularly among Hispanics, and collaborates on adolescent drug prevention messaging with William Crano.

Alvaro teaches courses such as Quasi-Experimental Methods and core health psychology modules at CGU. He has directed programs at the University of Arizona, including the Health Informatics Program and the Health Communication Research Office at the Arizona Cancer Center. His work is funded by organizations like the Health Resources and Services Administration and the National Institute on Drug Abuse.

His publications span psychology, communication, and public health, emphasizing interdisciplinary approaches to health behavior change and evaluation methodologies.