
معرفی
Dr Erin Chao Ling serves as a Senior Lecturer in Artificial Intelligence and the Future of Work at the University of Surrey, holding a joint appointment between the Surrey Institute for People-Centred Artificial Intelligence (PAI) and Surrey Hospitality and Tourism Management within the Faculty of Arts, Business and Social Sciences. Her work bridges AI technology with human-centered applications across hospitality, tourism, and workforce development sectors.
Education:
- PhD in Tourism and Hospitality Management (2018-2021), University of Surrey
- MSc in Management (2016-2017), University of Bristol
Dr Ling's research focuses on the societal implications of AI, particularly examining human-AI collaboration in digital marketing, AI skills development, service robot adoption, and generative AI's impact on work behavior. Her work emphasizes ethical considerations and responsible AI implementation to enhance human wellbeing. She has pioneered studies on AI assistants for travel, developing validated scales for measuring perceived intelligence in conversational agents.
Her publication portfolio demonstrates consistent output in high-impact journals covering AI adoption drivers, human-robot interaction, and workforce transformation. Key trends include interdisciplinary work connecting computer vision with hospitality applications, ethical AI frameworks for international contexts, and consumer behavior analysis in AI-assisted service environments.
Scientific Recognition:
- Best Paper Award in Hospitality Management at CHME 2022 Conference
- IFITT Journal Paper of the Year Award
As an active supervisor, Dr Ling leads multiple PhD projects examining AI applications in aging populations, hotel revenue management, and tourism marketing. She provides consultancy to government bodies including the UK Foreign Commonwealth and Development Office on AI policy and ethical regulation. Her media presence includes features in The Guardian, FORTUNE, and Yahoo Finance, where she discusses AI's societal impacts. Dr Ling also contributes to policy discussions through All-Party Parliamentary Group meetings on Youth Affairs and AI.
She directs research initiatives including the ESRC-funded 'GenAI for International College Students Mental Health & Wellbeing' project and leads the 'Advancing AI Agenda in Thailand' consultancy for the British Embassy Bangkok, establishing herself as a key bridge between academic research, industry implementation, and policy development in responsible AI adoption.



