Ellie Dobbyne

Ellie Dobbyne is a part-time PhD Candidate in Law at the University of East Anglia (UEA), focusing on trademarks as keywords in sponsored search advertisements and their relationship with competition policy. She concurrently serves as an Associate Tutor for the Intellectual Property Law module. Affiliated with the School of Law under the Faculty of Social Sciences, her work bridges legal and digital commercial practices.

Education: Ellie holds an LLB and LLM in International Commercial and Competition Law from UEA. She was awarded the Sir Roy and Lady Catherine Good Prize for Best Dissertation and the Best Overall Grade Prize for her LLM cohort.

Research Interests: Her studies explore the intersection of trademark law, digital marketing, and competition policy. She critically examines how trademark keywords in online advertising impact market competition and consumer behavior.

Awards: In addition to academic prizes, she secured the 2018 Faculty of Social Sciences Studentship to support her PhD research.

Advising & Grants: Her research is funded by the Faculty of Social Sciences Studentship. Though no formal advisees are listed, her teaching role involves mentoring students in Intellectual Property Law.

Labs/Teams: Active member of the Centre for Competition and Policy and the Media, Information Technology and Intellectual Property Law research groups.