معرفی
Elizabeth Johnson is an Adjunct Professor of Marketing at the The Wharton School, University of Pennsylvania, where she serves as Executive Director & Senior Fellow of the Wharton Neuroscience Initiative. Her research bridges vision science and business, focusing on visual behavior, eye tracking, and applications to consumer decision-making and marketing strategies. She previously spent 14 years at Duke University as a faculty member in Neurobiology and Associate Director of the Duke Institute for Brain Sciences.
- PhD in Neural Science, New York University
- AB in Psychobiology, Mount Holyoke College
Johnson's research spans retinal physiology, early visual cortex processing, and social cognition in visual navigation. Her work includes collaborations with Lenovo to develop personalized color display technology and co-teaching a course on visual marketing with Professor Barbara Kahn. Recent publications highlight her expertise in eye tracking, neural mechanisms of vision, and translational neuroscience applications to business.
She has contributed to in vivo cortical physiology methodologies, macaque V1 neurophysiology, and biomimetic design research. Her interdisciplinary approach extends to public health interventions for perinatal intimate partner violence.
