معرفی
Associate Professor Emrah Sitki Yilmaz is affiliated with Gaziantep University, currently serving at the Oğuzeli Vocational School. He specializes in Marketing and Digital Marketing within the Social, Human, and Administrative Sciences Core Field.
- Education: PhD in Business Administration (2013-2019), MA in Business Administration (2011-2013), BA in Business Administration (2005-2010).
- Academic Roles: Associate Professor (2023-present), Doctor Lecturer (2019-2023), Research Assistant (2011-2019).
His research focuses on digital marketing's intersection with social media, blockchain, tourism, and consumer behavior. Publications include book chapters on influencer marketing, QR codes, and metaverse platforms. Recent articles analyze social media's role in natural disaster crises, streaming industry competition, and energy stock sentiment.
He received the 2023 Traditional Consumer Award from Turkey's Ministry of Trade for his contributions to Science & Art. His teaching portfolio includes courses like Digital Marketing, International Marketing Management, and E-commerce.
- Scientific Awards
- 2023 Traditional Consumer Award - Science & Art Category
