Dora Gaćeša Brlić

Dora Gaćeša Brlić, Ph.D., serves as a Lecturer at Algebra Bernays University, where she contributes to teaching courses in marketing and consumer behavior. She earned her doctoral degree in Business Economics from the University of Zagreb and began her academic career at the Faculty of Economics, University of Zagreb, as a project assistant under the Croatian Science Foundation.

Education

• Ph.D. in Business Economics, Faculty of Economics, University of Zagreb

Her research focuses on food marketing and the role of children as consumers. She has co-authored scientific articles and the university textbook Fundamentals of Marketing, and actively engages in international scientific conferences and research workshops.

While her current role emphasizes teaching and research at Algebra Bernays University, her career spans theoretical work in consumer behavior, practical applications in marketing, and interdisciplinary studies in business economics. She continues to contribute to academic discourse through publications and professional development activities.