Deborah Castro Mariño

Deborah Castro Mariño is an Assistant Professor in Media Studies at the University of Groningen's Faculty of Arts. Her research focuses on audience studies, television studies, and the intersection of media consumption with technology and culture. She holds a cum laude PhD in Communication from the Autonomous University of Barcelona (2016) and has held postdoctoral and visiting positions at institutions such as the Madeira Interactive Technologies Institute and Erasmus University Rotterdam.

Education:

• PhD in Communication (cum laude), Autonomous University of Barcelona (2016)
• Visiting Scholar, University of Texas at Austin (2014)

Research Interests: Dr. Castro Mariño explores binge-watching behaviors, streaming platforms like Netflix, cross-national media comparisons, and the sociocultural impact of digital media. She has conducted projects on audience engagement, SVOD services' global expansion, and the transformation of traditional TV production in Spain.

Awards:

• Cum Laude Doctorate in Communication (Autonomous University of Barcelona, 2016)

Advising & Grants: Her work has been funded by the Spanish Government, Marie Skłodowska-Curie Actions, and the Madeira Interactive Technologies Institute. She coordinates projects like BWDAT, a tool analyzing VOD consumption patterns.

Labs/Teams: She collaborates with the Ibero-American Observatory of Television Fiction and the Madeira Interactive Technologies Institute. She is also the Vice-chair of TV Studies within the European Communication Research and Education Association (ECREA).