معرفی
David Falzani is Professor of Practice at the University of Nottingham's Business School, specializing in sustainable wealth creation within the Haydn Green Institute for Innovation and Entrepreneurship. His educational background includes a BEng from Manchester Metropolitan University, MTech from Brunel University, MBA from SDA Bocconi/Wharton School, and a Diploma from the Institute of Directors. He is a Chartered Engineer and Associate Fellow of the Higher Education Academy.
His research focuses on entrepreneurial growth strategies, innovation ecosystems, venture capital, and data-driven pricing models. He has advised CEOs globally and developed frameworks for scaling businesses.
Awards include:
- MBE for services to enterprise and engineering (2017)
- Business Books Award 2024 for Double Your Price - The Strategy and Tactics of Smart Pricing
He directs innovation programs like Growth100 and Goldman Sachs 10,000 Small Businesses. As President of Engineers in Business Fellowship, he oversees business competitions across 47 UK universities.



