معرفی
Cristián Sepúlveda serves as an Associate Professor of Marketing at the Katz School of Business, Fort Lewis College, specializing in Marketing Operations & Logistics and International Marketing.
His academic credentials include:
- Ph.D. in Marketing & sustainable business practices from the University of Wyoming (2019)
- M.A. in Economics from The University of Texas at Austin (2014)
- Industrial Engineering degree from Universidad Gabriel Mistral, Santiago, Chile (2008)
Dr. Sepúlveda's research bridges marketing theory with operational logistics, emphasizing blockchain applications in supply chains, procurement strategies in global outsourcing, and sensory barriers in e-commerce. His work addresses critical challenges in international market expansion and digital retail innovation through empirical analysis of consumer behavior and supply chain dynamics.
His 2016-2018 presentations reveal a consistent focus on technology-driven business solutions, particularly blockchain's disruptive potential in supply chains, outsourcing procurement frameworks, and tactile limitations in online retail. These contributions span supply chain management, international business, and consumer psychology domains, demonstrating interdisciplinary rigor in addressing contemporary marketing challenges.
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